This program provides a jump-start for businesses which have achieved some degree of success but are challenged with the issue of how to stand out in a crowded marketplace.  This five-week bootcamp takes participants through a step-by-step system that helps uncover and further develop aspects that stand out to more and more ideal customers.  The result is a greater insight into how to position that advantage and convey it so that the benefits of doing business with you are clear.

 

The focus includes a process consisting of::

• Getting clearer on compelling story and defining the "big why"

• Establishing clear vision on who and what your business is

• Inventiveness to develop unique differentiators

• Developing a customer experience that gets noticed and appreciated.

• Communicating to convey your particular value and advantage.